If you want to know what is SEO then read this post. In this post, I’ll tell you the complete guide on SEO so read the full article.
Hello there, welcome to my blog “AK Blog 360”. I am the owner of this blog. Whose don’t know about me for those I just want to say that I am a blogger and currently working as an SEO Executive. I love to share my thoughts.
So if you are fond of learning new things or interesting things then follow my blog. In my blog, you will get a lot of interesting and knowledgeable posts that you would like to read.
Today I am with a new interesting topic which is very popular nowadays. Yes, I am talking about Search Engine Optimization. Here, I will tell you a complete SEO overview in this post so if you are interested to learn about Search Engine Optimization then read this post. And at last, don’t forget to rate this post.
So start today’s topic with what is SEO.
What is SEO?
SEO stands for Search Engine Optimization and it is a technique of digital marketing to increase website traffic organically. Organically means without running ads. As we know today’s era is the era of technology. Today you can get almost everything online. Digital marketing is a booming industry that is increasing rapidly.
Search Engine Optimization is a very essential part of digital marketing. That’s why everyone wants to learn this. But this is paid course. Many companies or institutes have different digital marketing courses which are paid. But in my blog, it is totally free.
So read my blog and learn a lot of interesting things for free.
Why Chooses SEO?
The first question that comes to our mind is why we choose SEO. As all of us know why we need Search Engine Optimization or why we choose SEO whenever there is already we are doing marketing. Am I right?
This is a common question that comes to anyone’s mind. So here we have some points that are enough to tell you why you need Search Engine Optimization.
- It is low cost.
- Easily target the audience.
- Check ROI (Return on investment)
- Easy sharing
- Easy to measure
After checking these points I hope you understand why people go with digital marketing instead of traditional marketing.
Types of SEO
Mainly there are three types of Search Engine Optimization which are given below.
On an on-page, you need to work on the site. This means you need to check your website’s content properly like headings, images, linking, and much more things.
Whenever on an off-page you need to work outside from the site. Commonly in off-page you only create backlinks for a site.
After on-page and off-page, the next is technical SEO. In a technical SEO, you need to focus on technical points like site speed and check whether your site is comfortable running on a desktop or phone. Apart from this, you also need to check whether the site’s post is proper indexing or not.
In the digital market world, everyone wants to rank their site or product as soon as possible. So sometimes, some people used illegal tricks to rank. In those tricks sometimes they don’t follow the Google guidelines. Here we tell you what technologies they used to rank some legal and some illegal.
There are three types of SEO techniques which are given below.
White Hat SEO Technology
When someone follows all the guidelines of Google then this technology is called white hat technology.
Grey Hat SEO Technology
When someone doesn’t follow all the guidelines of Google and uses some tricks to be ranked then this technology is called grey hat technology.
Black Hat SEO Technology
When someone used some tricks and doesn’t follow the google guidelines then this is called black hat technology. Google doesn’t admit this and penalties those sites in which black hat SEO is used.
Guidelines Of Google
Google has some guidelines on which google decides which sites to rank and which site not to. Here we give some google guidelines please check them.
- Title length should be between 50-70 chars.
- The meta description should be between 150-170 chars.
- Avoid keyword stuffing.
- Avoid cloaking.
- Unwanted links.
If we talk about job opportunities in the SEO field then you can get jobs easily in this field. The minimum course time duration is 3 months and after this course, you can easily get a job. If we talk about the salary packages then as a fresher you can get 10,000/month to 15000/month.
At The Bottom
This is all in what is SEO? If you need any query then you can contact us anytime. You can also WhatsApp me at 9997485163. Please rate this post so that I know how would you like this article. For knowing more interesting topic follows my blog so that you will get all the latest post notification.